SHOPPER MARKETING / PROCTER & GAMBLE, SC JOHNSON
P&G Clients: Olay, Tide, Tampax, Herbal Essences, Old Spice, Head & Shoulders, Aussie, Pantene, Hair Food
SC Johnson Clients: Scrubbing Bubbles, Mrs. Meyers, Ziploc, Pledge, OFF!, Raid, Windex, Glade
Key visual concepts Tide Heavy Duty launch
E-commerce assets for Herbal Essences, Old Spice and Aussie
In-store displays and packaging for P&G Haircare — Head & Shoulders, Pantene and Hair Food
Key visual concepts for Scrubbing Bubbles
Final key visual direction for Scrubbing Bubbles
Samples from the global shopper toolkit based off final key visual above
